The best Google Ads agencies for UK ecommerce brands

CHECKED 8 NOVEMBER 2026

Fourteen agencies, sorted by the budget they suit, with what each one charges where they say so. We wrote this, and we are one of the fourteen.

Who wrote this: Paid Ads, a Google Ads agency. We have included ourselves and marked the entry clearly. Everything about the other agencies comes from their own websites, checked on 8 November 2026. Nobody paid to be on this list, and we earn nothing if you hire any of them.

Three questions to ask any agency

Most agencies look the same from their homepage. These three questions separate them quickly, and they work on us too.

What do they actually run?

Some agencies only do Google Ads. Others run Google, Meta, SEO and email under one retainer. Neither is wrong, but know which you are buying and who does the Google work day to day.

What are they judged on?

Google's own ROAS counts people who searched your brand name as a win. Ask for results with brand searches taken out, and how they compare against your total marketing return.

What does it cost to leave?

Check the fee model (a fixed fee or a share of your ad spend) and the minimum term. Published prices on this list run from £185 to £10k a month, and terms run from rolling monthly to six months.

At a glance

Prices as published on each agency's own site. Not published means you have to ask.

Agency
Published price
Minimum term
Suits
The PPC People
£185 to £500 a month
No long contract
Under £5k spend
The Good Marketer
£845 to £4,225 + VAT
6 months
Small brands, several channels
Amore Digital
Not published
Rolling monthly
Small stores
PPC Geeks
Not published
3 months, then rolling
Small to mid
Paid Ads (that's us)
£2,495 to £7,495 a month
30 days rolling
£20k+ a month on paid
Imaginaire
From £3k a month + VAT
Not stated
£10k+ Google spend
Circus PPC
Not published
Not stated
Mid-sized
Hello Seed
Not published
Flexible
Mid-sized
Rise Up
Not published
Not stated
Mid-sized DTC
ClickSlice
Not published
Not stated
Small to mid
Push
Not published
Not stated
Mid to large
Embryo
Not published
Not stated
Mid to large
Found
Not published
Not stated
Large retailers
Bark London
Not published
Not stated
Funded DTC
Vervaunt
Not published
Not stated
Premium and luxury

Spending under £10k a month

At this budget a fixed, low fee matters more than anything else. These four publish low prices or work on short terms.

The PPC People

Google Ads management for UK businesses, covering Search, Shopping, Display and Performance Max. theppcpeople.co.uk

  • Based: Colchester and the West Midlands
  • Channels: Google Ads only
  • Price: £185 a month for up to £500 spend, £250 for £500 to £1,500, £500 for £1,500 to £5,000. Over £5,000 on application.
  • Term: No long-term contracts
  • Ecommerce work: Hatton Koi

Good fit if you spend under £5k a month on Google and want a clear, fixed price.

The Good Marketer

Growth marketing for small and growing businesses, including Google Shopping management. thegoodmarketer.co.uk

  • Based: London
  • Channels: Google, Meta, TikTok, Microsoft, SEO, email, Shopify builds
  • Price: £845 to £4,225 a month + VAT, for 13 to 65 hours. Ad spend extra.
  • Term: 6 months
  • Ecommerce work: ARAMIC Fragrance, The Chocolate Gift Company, Relco London

Good fit if you want one small-business agency across several channels.

Amore Digital

Google Ads and Shopping for smaller ecommerce brands, focused on profit. Describes itself as a boutique team. amoredigital.co.uk

  • Based: Liverpool
  • Channels: Google, Meta, Pinterest, LinkedIn, ecommerce SEO
  • Price: Not published
  • Term: Rolling monthly
  • Ecommerce work: Weatherbeeta, Osprey London, Barneys Originals

Good fit if you run a smaller store and want a boutique team on rolling terms.

PPC Geeks

A PPC-only agency for small and mid-sized businesses, mostly ecommerce and lead generation. ppcgeeks.co.uk

  • Based: Liverpool, Knutsford, London and Kendal
  • Channels: Google, Meta, Amazon, Microsoft, LinkedIn, TikTok, YouTube
  • Price: Fixed fee, set after a free audit. Not published.
  • Term: Three months, then rolling monthly
  • Ecommerce work: IT Bay, Books2Door

Good fit if you want paid ads across several platforms from one specialist team.

Spending £10k to £50k a month

Brands at this level usually have one channel working and need a second. This is where we fit, so we are in this group.

That's us

Paid Ads

Google Ads only, for ecommerce and high-ticket lead generation brands already profitable on Meta. We split brand from non-brand in week one and report non-brand return against your total marketing return. paidads.io

  • Based: Remote team working with UK brands. Company registered in Singapore.
  • Channels: Google Ads only. We don't run Meta.
  • Price: £2,495 a month up to £45k Google Ads spend, £4,195 for £45k to £70k, £5,995 for £70k to £100k, £7,495 over £100k. No percentage of spend.
  • Term: 30 days rolling, paid in advance
  • Ecommerce work: Forge and Foundry, Luther Bennett, DT Boxes

Good fit if you spend £20k+ a month on paid, Meta is working, and Google isn't running or is running on scraps. Not a fit if you spend under £10k a month (see the group above) or want one agency for every channel.

Imaginaire

Ecommerce PPC managed at product level, working to a 90-day revenue target. imaginaire.co.uk

  • Based: Nottingham
  • Channels: Google Search, Shopping and Performance Max. SEO offered separately.
  • Price: From £3k a month + VAT. Core £3k to £5k for £10k to £30k spend, Scale £5k to £10k. No percentage of spend.
  • Term: Not stated
  • Ecommerce work: Alert Electrical, Alfresco Chic

Good fit if you have a large product catalogue. They say they are not a Google Partner, by choice.

Circus PPC

A specialist UK PPC and paid media agency. circusppc.com

  • Based: Not stated on their site
  • Channels: Google, Meta, TikTok, LinkedIn, Amazon
  • Price: Not published
  • Ecommerce work: Elixir Garden Supplies, Kiddies Kingdom, Jo Alexander

Good fit if you want a paid media specialist rather than a full-service agency.

Hello Seed

Data-led performance marketing. A B Corp, moving to employee ownership. helloseed.co.uk

  • Based: Brighton
  • Channels: Google, Microsoft, Meta, TikTok, Pinterest, SEO, digital PR, CRO
  • Price: Not published
  • Term: Flexible agreements
  • Ecommerce work: Liforme, World of Books, Gusbourne

Good fit if you want one partner across search, social and conversion work.

Rise Up

Growth agency combining performance marketing, creative, web and data. riseup.agency

  • Based: Birmingham, with Worcester, Manchester and London
  • Channels: Google, Microsoft, Meta, TikTok, Pinterest, Amazon, Klaviyo, Shopify builds
  • Price: Not published
  • Ecommerce work: Micro Scooters, Jean Store, Chummy's Bakery

Good fit if you want paid media, creative and site work from one team.

ClickSlice

Ecommerce PPC and Google Shopping for online stores, alongside SEO. clickslice.co.uk

  • Based: London, with a remote team
  • Channels: Google, Meta, SEO, digital PR
  • Price: Not published
  • Ecommerce work: Plumbworld, Honeypot Furniture, Furl (published case studies are mostly SEO)

Good fit if you want PPC and SEO handled together.

Established brands, £50k+ a month

Larger, multi-channel agencies with national retail and well-known DTC clients.

Push

Performance marketing for brands, trading for 18 years. pushgroup.co.uk

  • Based: London, plus New York, Dubai and Athens
  • Channels: Google, Meta, Microsoft, TikTok, SEO, CRO, creative
  • Ecommerce work: Missoma, Astrid & Miyu, Mo Bros

Good fit if you are a growing fashion or lifestyle brand.

Embryo

Independent growth agency across performance channels. Says it manages over £2m a month in Google spend. embryo.com

  • Based: Manchester
  • Channels: Google, SEO, digital PR, paid social, affiliates, CRO, web
  • Ecommerce work: The Range, Burgess Pet Care, I Saw It First

Good fit if you are a larger retailer wanting search, social and PR together.

Found

Ecommerce PPC aimed at orders and margin rather than clicks. found.co.uk

  • Based: London, plus New York
  • Channels: Google, Microsoft, Meta, TikTok, Pinterest, Amazon, CRO
  • Ecommerce work: Bonmarché, Secret Sales, Toolstation

Good fit if you are a national retailer.

Bark London

Performance marketing for global ecommerce brands, across paid media, creative and data science. bark.london

  • Based: London
  • Channels: Google, Meta, TikTok, creative and UGC, attribution modelling
  • Ecommerce work: Chilly's, Huel, Pangaia

Good fit if you are a funded DTC brand scaling internationally.

Vervaunt

Ecommerce consultancy and paid media for premium and luxury fashion, beauty and lifestyle brands. A B Corp. vervaunt.com

  • Based: London, plus New York
  • Channels: Google, Meta, affiliates, CRO, creative, replatforming
  • Ecommerce work: Astrid & Miyu, Sunspel, Mulberry

Good fit if you are a premium or luxury brand.

Selling high-ticket services instead?

Most agencies here focus on online stores. If you sell a high-ticket service and generate leads rather than orders, ask any agency how they judge lead quality, not just lead volume. Of this list, PPC Geeks and Paid Ads say they work with lead generation businesses as well as ecommerce.

Warning signs, whoever you talk to

  • A fee that's a percentage of your ad spend, with no cap. The agency earns more every time you spend more.
  • A long minimum term before you have seen any results.
  • Reports that lead with Google's ROAS without separating out people who searched your brand name.
  • Ads run from an account the agency owns instead of yours.
  • Nobody can tell you who will run your account day to day.

Check any of them, us included

Send us your website URL and we'll record a free video of what happens when people search Google for what you sell: who shows up instead of you, and roughly what the gap is worth. Use it to compare any agency on this list. No call, no account access.

Get my free teardown →

Agency details come from each agency's own website, checked 8 November 2026. Results claims are left out because we can't check them. If your agency's details have changed, tell us and we'll update this page.

Cookies? We use analytics and ad cookies to see which pages help and to measure our own ads. No tracking cookies until you say yes. More detail

Essential onlyAccept all